Preface: I am a man in relationship with a woman who is far less interested in lingerie than I am.

So, you've come here to ask for advice buying lingerie for your wife? You think she'd look sexy in it, and you hope she'll even like it. Its a valentines/christmas/birthday gift . Great, but before you ask "what lingerie should I buy her? what will she like?" you need to understand this.

Not all women like lingerie, and even when women do like lingerie, they don't always have the same tastes in it. So you need to know these things first:

1. We do not know what lingerie your wife likes: simply put, styles vary so much that its impossible to predict. Maybe you know what you think is sexy on her, but what does SHE feel sexy in? That is really important, more important than what you think. If she feels sexy in it, then it can do wonders for your sex life, if only you think it's sexy however, she may just feel awkward and uncomfortable because of it

2. Lingerie is an awful present: unless you're 100% positive she wants a s specific piece of lingerie for herself, lingerie isn't a present, its an obligation. When a woman receives lingerie unexpectedly from her husband, she can feel pressured to wear it even when she doesn't want to. It can hurt her ability to feel sexy, and feel comfortable wearing it during sex. This is why it is KEY to ask your wife if she wants lingerie, and what types she wants.

1. It's okay to get her lingerie as a present to yourself, on one condition: you need to get her permission. If your wife doesn't want to wear lingerie personally, that doesn't mean she won't necessarily feel comfortable doing it for you. She may even feel be enthusiastic about it, even just to make you happy. If you want your wife to wear lingerie, you need have a conversation about it with her, just buying her lingerie and hoping she will wear it is not the move. If she agrees to wear some, still show her what you're going to buy first and get her input, even go shopping with her so she can make the final decision on what to buy.

tl;dr: Its okay to buy lingerie as a present, but only under specific circumstances. It's not a "present" if you're just buying it because you want it, in fact it can make your wife really uncomfortable and feel pressured instead of sexy. TALK TO YOUR WIFE FIRST

Reference from:

https://www.reddit.com/r/LingerieAddiction/comments/1ab7q4d/dear_husbands_trying_to_buy_lingerie_for_their/